Making Every Experience Rewarding
Branding, Web & Print Design
Tony Cohn (Marketing)
Fehzan Ali (CEO)
Mike Dunn (CTO)
User Flows & Wireframes
Web Design and Layout
I worked with Adscend Media for nearly five years, in a market I never even realized
existed before. Adscend Media is an Ad Network, that also provides monetization
solutions for websites and now, apps. It began as a two person operation and ran
way for the first four years of it's existence. At the time, their main monetization
solution was something called Content Locking. Essentially a way to require
viewers/users to complete an ad offer of some sort before they can access the
of the content. The online ad world moves quickly though, and content locking soon
became a thing of the past. This is where changes to try to grow Adscend Media were
made, and I was brought onto the team as their sole Designer, and technically
their Art Director.
Though the company had already been around for a few years, we were for the most part starting from scratch. First we began by designing and deploying a new Monetization Solution called an Offer Wall as seen this the UI project. Then we began to shift focus to the brand itself. I spearheaded a rebrand of Adscend Media's identity, as well as repositioning the brand into the Rewarded Ad Space through a shift in messaging and ethos, of "Making Every Experience Rewarding."
Sign Up Screen
Marketing, Presentations, & Inforgraphics
This panel was used primarily for Advertisers, focusing on Data, and Fraud Prevention. Below is just a few pages form the 29 Page Panel Book.
Developer Sales Deck
This sales deck was created for App Developers who are looking for new ways to Monetize their app. This deck was also used on the Adscend Media websites, and offered a bonus to Developers who read through it.
Market Research Infographic
A sales inforgraphic for our Market Research surveys, created for potential Market Research Partners and Advertisers.